PRIVACY POLICY

SEIF srl, as the Owner of the website https://www.villaalta.it/en, within the scope of all its activities, provides you with the following information regarding the processing of personal data concerning browsing and the use of the following website. The Data Controller is committed to safeguarding the confidentiality and rights of the Data Subject in accordance with the principles of fairness, lawfulness, and transparency.

1. The data controller

The Data Controller of the data described in this notice is SEIF srl, with registered office at Via Vittorio Veneto, 16 Pisa (PI), VAT number 01196420507. The Controller has not appointed a Data Protection Officer and can be contacted at the email address residenzavillalta@gmail.com.

2. Categories of data, purposes of processing, and legal basis

The Data Controller, through the user’s use of the website, will process the following types of data:

• Necessary browsing data: the computer systems and software procedures involved in the operation of this website acquire, during their normal operation, some personal data whose transmission is implicit in the use of Internet communication protocols. These are pieces of information that do not allow the identification of the data subject, but by their very nature, they could potentially identify users if processed and associated with data held by third parties. These data, necessary for the use of web services, are processed for the following purposes:
  1. to obtain statistical information about the use of services (most visited pages, number of visitors per hourly or daily timeframe, etc.);
  2. to monitor the proper functioning of the services offered;
  3. to ascertain responsibility in case of computer crimes.

The personal data will be processed by the Controller in accordance with Article 6(1)(f) GDPR.

• User data:The data controller may process personal data concerning the user in connection with its business activities (e.g., name, surname, tax code, VAT number, contact details, banking and payment references) for the conclusion and management of the related relationships, always in a lawful and fair manner, while preserving the data in compliance with the security obligations prescribed in the European Regulation EU 2016/679. The data controller may process:
  1. personal data provided by filling in the appropriate spaces dedicated to requesting information on the website, in order to respond to user inquiries;
  2. data necessary to carry out all administrative, accounting, and tax-related activities related to the purpose referred to in letter a), as well as to comply with the provisions of national and foreign laws and regulations, or to execute an order from the judicial authority or other authorities to which the Controller is subject;
  3. to exercise the rights of the Data Controller, with particular reference to the right to defend in court.

“The personal data mentioned above will be processed by the Controller to carry out pre-contractual and contractual measures of which the data subject is a part, pursuant to Article 6(1) b) and c) GDPR.

The provision of data for the purposes mentioned in point 2 is optional. However, failure to provide the data and/or the possible express refusal to process it will result in the impossibility for the Controller to follow up on the requested services.

• Newsletter: name and email address provided by filling out the subscription form for the newsletter service, in order to send communications related to the promotion of products, services, distribution of informational, advertising, and promotional material. The Data Controller reserves the right to send newsletters or questionnaires directly to the data subject only if they have expressed their specific consent to receive personal messages by subscribing to our newsletter. At any time, you may revoke your consent to the processing or exercise any of the rights under Articles 15-22 of the GDPR by contacting the controller directly at the email address: residenzavillalta@gmail.com;
• Personalized marketing: data concerning the preferences of the data subject for the purpose of conducting analyses, through an automated process, aimed at improving the user’s shopping experience on the website, by adapting the marketing activities of the Controller and the content of personalized offers.

The above-mentioned data may be processed by the Controller exclusively through the prior consent of the data subject, who may, at any time, opt to discontinue the processing. For further information, please refer to the respective cookie policy.

The provision of data for the purposes outlined in points 3 and 4 is optional. However, failure to provide the data and/or any expressed refusal to process it will result in the impossibility for the Controller to exclusively follow up on the requested services.

• Cookies: Regarding the cookies processed by https://www.villaalta.it/, please refer to the respective cookie policy. The processing carried out by means of tools such as technical cookies does not involve the collection of personal data relating to the individual user and therefore does not require the consent of the data subject or any other legal basis. They are necessary to ensure the Controller’s use and improvement of the website.

Regarding non-technical cookies, the legal basis is identified in the consent of the data subject. All data not necessary for the pursuit of the purposes outlined above will not be processed by the Data Controller and will be promptly deleted.

• Aggregated data: anonymously and aggregated analysis of the use of the services utilized, to identify habits and tendencies of the Data Subjects for statistical purposes and to improve the quality of the services provided. The controller will process this data for the pursuit of a legitimate interest pursuant to Article 6(1)(f) GDPR.

3. Processing methods

Personal data will be processed according to the principles of fairness, lawfulness, and transparency, primarily in digitized form The processing will be carried out directly by the Controller or by individual professionals in its service. Among the recipients of your personal data are also other authorized individuals, such as the Controller’s collaborators, secretarial staff, and personnel responsible for specific functions related to the management of the website, who are constantly identified, appropriately trained, and duly designated and authorized. The processing may be carried out with or without the aid of electronic or automated tools, ensuring the protection of data from intrusion, unauthorized access, alteration, and loss through the adoption of appropriate security measures.

4. Retention period for personal data

Personal data will be kept for the time necessary to achieve the purposes for which they were processed, subject to any longer period required to fulfill legal obligations due to the nature of the data or document. The personal data related to the newsletter service will be kept until the data subject revokes their consent.

After the expiration of the retention periods, the Controller will take measures aimed at deleting or anonymizing the data, unless they must be retained due to legal obligations.

5. Categories of data recipients

Your data may be disclosed to:

1. Collaborators of the Controller specifically appointed, within their respective competences;
2. Debt collection companies and/or credit institutions;
3. IT consulting firms, marketing agencies, platforms offering online payment services, entities within SEIF srl, entities providing various services or activities of assistance and consultancy to the Controller;
4. Judicial, administrative, or supervisory authorities;

The above-mentioned entities operate either independently as separate data controllers or as Data Processors specifically appointed by the Controller, who keeps a list of them at its headquarters.

Your personal data may be subject to communication or dissemination in cases provided for by law.

No processing of data concerning minors is foreseen.

6. Rights of the data subject

Pursuant to Articles 15-22 of the GDPR, among the rights recognized to you regarding the processing of your data through the website, include:

• access your personal data and obtain a copy of them;
• obtain the rectification and integration of your data;
• obtain the erasure of your data, in cases provided by law;
• obtain the restriction of processing of your personal data under
  certain conditions;
• exercise the right to data portability, where the conditions apply;
• object to the processing of personal data where there are reasons related to your particular situation;
• not be subject to automated decision-making;
• withdraw consent to the processing at any time;
• lodge a complaint with the Data Protection Authority, consulting the website https://www.garanteprivacy.it.

You can exercise the rights mentioned above by contacting the controller at the email address: residenzavillalta@gmail.com